This course is designed to enhance students’ professional writing skills. It is tailored to students pursuing careers in the professions and includes advanced business writing and editing, correspondence, critical review, writing professional reports and proposals, and making oral presentations. Prerequisite: ENGL 210. Every Semester.
This course introduces the basic principles, theories, and practices of marketing in our modern ever-changing business environment. The course covers the marketing process activities on how to create value for customers to capture value from customers in return. It also discusses the marketing mix and how to build long-term customer relationship with customers. Students will analyze case studies about a “real-life” product or service. Videos and in-class discussions on current marketing topics will assist in the learning experience.
Co-requisite.: ENGL 210
In this course, students will develop a solid foundation in Adobe Illustrator and Adobe Photoshop tools and techniques. Student will learn the difference between vector based and pixel based program and integrating them to produce creative graphics. Moreover, students will be introduced to Adobe InDesign: workspace, function and tools.
If you have a query about a specific major or application, please contact the relevant Administrative Assistant.
Administrative Assistant Tel: +961 5 60 30 90 Ext. 701
E-mail: da_cas@rhu.edu.lb